WordPress automation powerhouse

Automate WordPress without leaving WordPress

Build visual workflows that respond to signups, orders, forms, and posts — automatically. Free plugin, no monthly fees.

krom-automation/workflows/welcome-new-user.json
active · 1,284 runs
trigger
wordpressUser Registered
delay
delayWait 5 minutes
ai
openai · gpt-4oAI Generate Welcome
action
emailSend to user
action
slackNotify #signups
[14:02:38] user_email = mia@studio.co → send_email · 0.28s

Popular building blocks

View all 33 →
Triggersuser registered · post published
Actionssend email · create post
Delayflow control
Conditionif / else
AI Generateai action
HTTP Requestintegration
Create Postaction
Loop / Iteratorflow control
Approvalhuman in loop
Scheduletrigger · pro
Variabledata
Split Branchflow control

Your WordPress site is a machine. Krom Automation is the wiring

Every signup, form, order, or post can trigger emails, CRM syncs, Slack alerts, and spreadsheet rows in one visual flow.

01
Replace fragile glue code

Use visual flows instead of custom plugins, Zapier costs, or forgotten snippets.

02
Unblock non-developers

Marketing and support can ship workflows without touching PHP.

03
Observe what actually runs

Step logs, timelines, and replay show the full run, not just the last error.

04
Own your data & credentials

Runs on your WordPress install with your API keys and database.

typical site · weekly

Hours you get back

11.5 hrs
manual work saved
Error rate
0.2%
↓ vs 6.1% manual
Runs / week
1,284
across 12 flows

based on a typical active site

Everything you need to ship your first automation today

16 triggers, 21 actions, AI actions, conditional logic, delays, execution logs, and 20 templates — all free, forever.

01 · canvas

Infinite drag-and-drop canvas

Build multi-step flows with auto-layout branches, inline inserts, and notes on any node.

02 · triggers

16 WordPress triggers, built in

User, content, comment, media, status, role, and password events arrive with merge-tag data.

user_registered post_published comment_submitted + 13 more
03 · actions

21 actions across 6 categories

Send emails, update content, call APIs, and run AI actions with merge-tag aware settings.

send_email create_post http_request update_user_meta ai_generate change_user_role add_comment_label
04 · logic

Branch, loop, delay, approve

Branch, split, loop, delay, and pause for human approval from the same canvas.

IF YES NO
05 · logs

Step-level execution logs

Every run records node data, timing, errors, and replay options.

● success0.29s
● success0.16s
● failed0.38s
06 · templates

20 ready-to-use templates

Import starter flows for onboarding, moderation, AI filters, excerpts, and password resets.

Welcome email AI spam filter Auto-categorize

Download Krom Automation Free

GPL2 · 1-click install · no account required

Free download

AI that works inside your workflows, not inside a separate tool

Krom Automation connects to OpenAI, Gemini, and Groq with your API key for copy, moderation, auto-tagging, and workflow generation.

gpt-4o gpt-4o-mini gemini 2.5 pro gemini 2.0 flash llama 3.3 70b mixtral 8x7b
Try the AI generator Read the AI docs
krom automation · ai dispatcher
OpenAI GPT-4o
Groq · Llama 3.3
Gemini 2.5 Pro
Moderation
prompt: "summarize this post in 2 sentences"

Pro adds the features serious WordPress sites run on

Add schedules, webhooks, email templates, 24 integrations, retries, and time-travel testing with one license.

pro

Visual email builder

Design reusable responsive emails in WordPress and use them in any Send Email step.

welcome-email.htmldefault
order-confirmation.html
pro

Scheduled and on-demand triggers

Run flows on cron schedules or trigger them from external services with webhook URLs.

daily-digest08:00 weekly-reportMon 09:00 webhook/stripeon-demand
pro

Delays in weeks, dates, or merge tag values

Weeks, specific date/time, or dynamic delays from merge tags.

pro

Replay, retry, and failure alerts

Replay past runs, configure retries, and send failure alerts to email or Slack.

retries3exp backoff alerts#alerts-ops
pro

Skip delays in the simulator

Skip long delays in the simulator and test full flows in seconds.

[sim] skipping 7-day delay → 0.01s
pro

Toggle and duplicate any node

Duplicate configured nodes and toggle steps for tests or safe rollouts.

duplicate_nodectrl+d toggle_nodectrl+/

24 Pro integrations. One visual language

Every integration uses the same canvas, merge tags, and execution logs. WordPress plugins are auto-detected — no setup needed. External platforms connect with an API key.

View all integrations →

Automation that runs on your site, not someone else's servers

Runs on your WordPress site, always

Lives on your WordPress site. No SaaS middleman.

Unlimited automation runs.

Run workflows without execution caps or third-party task metering.

Reliable background execution

Uses Action Scheduler for durable queue-backed processing.

Full visibility into every run

Step logs, timelines, analytics, and replay are built in.

From developers who replaced Zapier to marketers who stopped asking for help

★★★★★
Replaced two Zapier zaps and an old custom plugin. The step-level logs alone paid for the license.
MR
Maren Reyes
freelance dev · 3 client sites
★★★★★
Krom Automation's AI moderation catches most spam before a human sees it. Our mods got their evenings back.
TO
Tomás O'Leary
head of community · LocaleLabs
★★★★★
The visual builder clicked fast. The AI workflow generator built a post-purchase sequence from one sentence.
JW
Jasmine Wu
marketing ops · Inkframe
★★★★★
Krom Automation feels like writing software, not filling out forms. Entity timeline is a killer feature.
DK
Devon Kaur
founder · Thread & Toll