Start from real WordPress events
User, content, commerce, form, LMS, membership, schedule, and webhook triggers can all start a flow.
Automation you can prove before you ship
Krom Automation gives you a visual canvas to build, test, and run WordPress automations with confidence — free, with AI built in.
16triggers included in Free
21actions included in Free
80+triggers in Pro
60+actions in Pro
101Pro templates
Every workflow stays clear, even when the logic gets complex
Triggers, branches, delays, merge tags, and AI steps all live on one canvas. The more your workflow grows, the more the visual layout earns its keep.
Workflow canvas
free + pro ready
Trigger
Capture an event
Start from user, content, commerce, or form activity.
Logic
Branch with rules
Split by conditions, delay timing, or audience state.
AI
Generate or score
Use AI actions for text, moderation, tagging, or enrichment.
Action
Ship the outcome
Send mail, update data, sync apps, or notify teams.
Merge tags
Personalize every step with workflow data, user fields, content values, and API responses.
Flow control
Conditional branching, delay scheduling, run-once enforcement, and node-level visibility stay in the editor.
Builder
Visual by default, not by decoration
The canvas keeps sequencing clear so product, ops, and marketing can review the same automation.
Logic
Every node type does one focused job
Condition, split, delay, and variable nodes cover the common branching and pacing patterns.
AI
AI steps are part of the flow, not a separate tool
Generation, moderation, and categorization plug into the same canvas as every other action.
Build, connect, test, and recover — all from one plugin
Krom Automation keeps every part of a workflow — triggers, logic, actions, AI, integrations, and recovery — in one place. No switching tools. No context loss.
Build on one visual canvas
Drop nodes, connect paths, and keep complex automation readable without jumping through recipe screens.
Add conditions, delays, and loops without code
Use conditions, splits, waits, loops, approvals, and variables to model real business paths.
Design workflow emails with the Gutenberg editor
Design workflow emails with the editor you already know, then personalize them with merge tags.
Connect your plugins and external apps
Sync data across forms, CRM, commerce, LMS, email, messaging, productivity tools, and APIs.
Use AI inside any workflow step
Generate, summarize, classify, moderate, and enrich content using your own AI provider key.
Test before you ship
Use simulator runs, time-travel testing, logs, and reports to prove a flow before it touches users.
Recover failed runs fast
Replay, retry, inspect step output, and keep automation reliable when third-party services fail.
Every integration your WordPress stack needs, in one plugin
Krom Automation Pro connects to forms, commerce, CRM, email marketing, LMS, membership, messaging, and productivity tools. All using the same canvas.
Forms
Form submission triggers
Form builders that turn submissions into workflow starts.
Contact Form 7Gravity FormsWPForms
Commerce
Purchase and subscription events
Commerce and subscription events for purchase-driven automation.
WooCommerceSubscriptionsEDD
CRM
Contact and tag management
Customer systems that keep tags, lists, and lifecycle states in sync.
FluentCRMActiveCampaignMailchimp
Email marketing
Email list and audience sync
Audience tools for signup, tagging, segment, and campaign flow.
ConvertKitMailerLiteMailPoet
LMS
Course and quiz triggers
LMS signals make course enrollments and completions usable in automation.
LearnDashCourse events
Membership
Membership lifecycle triggers
Membership tools can trigger onboarding, renewal, and retention flows.
MemberPressAffiliateWP
Messaging
Team notifications
Alerting channels that keep people in the loop.
SlackDiscordTelegram
Data / productivity
Google Sheets and Calendar actions
Lightweight data and scheduling tools for finishing work.
Google SheetsGoogle CalendarProductivity tools
Execution controls that make automation easier to trust
Krom Automation gives you observable, testable, and recoverable workflows — not just a list of triggers.
Built for review, replay, and rollback-free testing
Free includes run-once, logs, reports, and simulation. Pro adds replay and time-travel testing.
01
Background execution via Action Scheduler
Background jobs keep delayed and queued steps moving.
02
Step-by-step execution logs
Each node can show what happened, making failed runs easier to diagnose.
03
Replay failed runs and retry automatically
Recover from transient failures without rebuilding the workflow.
04
Simulator with time-travel testing
Validate full flows, including delays, in seconds.
05
Analytics and execution reports
Measure how often workflows run and where they succeed or stop.
06
Run-once enforcement per record
Prevent duplicate runs for the same record.
What the upgrade changes
Free proves the model. Pro expands entry points, actions, and templates.
FreeGood for launch
16 triggers, 21 actions, 20 templates
Visual builder, branching, delays, merge tags, logs, reports, simulator, AI, and WooCommerce support.
ProGood for scale
80+ triggers, 60+ actions, 101 templates
Schedules, webhooks, AI generation, email builder, replay/retry, and broader integrations.